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Recently, Lyft and Hitch Health (a technology company specializing in integrating health records with ride hailing platforms) released findings of a year-long pilot program conducted at a health clinic in Minneapolis, where Hitch Health’s automated short message service (text) technology offered Lyft trips to patients needing a ride. At this specific clinic, the cost to the hospital of a no-show was averaging $100 for each scheduled, but unattended visit. The pilot program found the cost of paying for nonemergency medical transportation (NEMT) services to be less than $15 each way. At the pilot program’s conclusion, the transportation services had reduced no-shows by 27 percent and increased revenue at the clinic by an estimated $270,000, producing an ROI of 297 percent.